Bruno, Sacha Baron Cohen, is on the cover of the July 2009 issue of GQ. And really did we expect anything less from Sacha? He really goes big with his characters. Bruno his alter ego is an Austrian fashion journalist. I know that Sacha really is a fashion diva at heart, and this is a great way to show that love.

The magazine asked Bruno some hard fashion questions. Here are the highlights of that interview.

On style tips for the budget conscience people: Times are hard, but if you shop around und are prepared to vear some things twice before throwing zem avay, it is still possible to look good on a clothing budget of about $20,000 a veek. Ich mean, obwiously you vill need a bit more zan zat if you are planning on leaving ze house.

On ‘manscaping’ down there: It’s more zan okay; it is most essential. Be careful if you do it yourself, though—yesterday ich tried to self-wax mein arschenhaller und glued meinself to ze bed. Manscaping ist important, but not as crucial as getting regular anal bleaching. If Brüno didn’t get his schmutziger arschenhaller bleached twice a month, his shtinker vould resemble Dizzy Gillespie during a trumpet solo. In Austria anal bleaching ist considered so important zat it’s paid for by ze state. In fact, you cannot run for office if you don’t have a vhite arschwitz. Indeed, ex-chancellor Kurt Waldheim vas elected on ze back of a prishtine anus. Zere are added benefits to getting ze bleaching—on my last session, mein beautician, Klaus, found ze long-lost head of a David Beckham action figure up zere.

On how to get Zac Efron or Robert Pattinson hair: Ich vouldn’t bother getting a Zac Efron hairstyle right now, cos ich am about to change mine and he’s certain to copy me again. In terms of grooming, ze only thing he hasn’t copied me with ist getting his ballensack pierced—vell, he hadn’t had it done ze last time ich saw him.

On the best dressed leaders: JFK. Obama. Castro. Timberlake.

Bruno is a riot. I can’t wait to see his movie when he comes out.

Photo Source: GQ

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