
DirecTV announced a major premium video on demand service that could potentially have a huge impact on the film industry. As the service goes live today a huge list of filmmakers are standing up against the new service.
In response to DirecTVās plans toĀ launch premium video-on-demand channel Thursday, the National Association of Theatre Owners published an open letter Wednesday questioning the wisdom of allowing film rentals only 60 days after their theatrical releases. The letter was signed by 23 leading directors and producers, including James Cameron, Peter Jackson, Kathryn Bigelow, Michael Bay, and Guillermo del Toro.
āAs leaders in the creative community, we ask for a seat at the table. We want to hear the studiosā plans for how this new distribution model will affect the future of the industry that we love,ā the letter states. āAnd until that happens, we ask that our studio partners do not rashly undermine the current ā and successful ā system of releasing films in a sequential distribution window that encourages movie lovers to see films in the optimum, and most profitable, exhibition arena: the movie theaters of America.ā
Having a special license to show movies after two months is pretty huge for DirecTV. It’s obviously a major change to the way movies are released and it makes all the sense in the world that all these directors are up in arms about the prospect. Blu-rays already come out way faster nowadays than VHS tapes used to, isn’t that enough? What do you think? Should direcTV be allowed to do this?
Source: The Wall Street Journal