Supermodel Gisele Bundchen returns to front the Spring/Summer campaign for Esprit.

The classic casual looks are amped up with bright splashes of color and crisp whites to compliment the seasonal lightweight fabrics.

The 31 year-old Brazilian model was hired by the company as part of it’s business strategy to turn around Esprit’s dismal earnings. Bundchen is apparently doing just that:

“Esprit’s first efforts under its new branding strategy have seen “very encouraging results”. The first campaign, which featured model Gisele Bündchen, helped raise consumer awareness, with a 9 percentage points rise to 59% in Germany, and a rise of 19 percentage points to 49% in China.”

Unfortunately for those of us in North America, part of that plan is closing the remaining Esprit stores so if you like the looks, you’ll have to look online.

The fuchsia shorts, khaki trench coat and white blazer are cute pieces.

Check out the ad campaign below. (Read the article)

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Jennifer Aniston‘s still got the goods – at least according to one survey.

The 42 year-old Just Go With It star was named as Hollywood’s Most Desired Body in the Hollywood’s Hottest Looks poll.

The info is compiled by Beverly Hills plastic surgeons Dr. Richard Fleming and Dr. Toby Mayer who report Aniston over-taking the top spot from last year’s winner Gisele Bundchen. Aniston was also the top vote-getter in 2009.

She topped stars like Bar Refaeli, Shakira, Katy Perry, Penelope Cruz and Amanda Seyfried.

For the gents, Chris Hemsworth is the Hollywood guy other men want surgeons to sculpt their bodies like. The Australian hunk was followed by Taylor Lautner and Chris Evans.

Here’s one list that reality stars haven’t invaded.

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Gisele Bundchen in various stages of undress?  We’ve seen that before.  What’s new this time around is that Gisele is not only in the pieces she’s modeling, she’s behind them too.  This spring, she launched her own line of sexy unmentionables.

Gisele Bundchen Brazilian Intimates is a collection of bras and panties (and one lace corset) designed by Gisele in collaboration with Hope lingerie.  It’s not her first product launch:  she’s also got a line of flip flops and a collection of skin care products.

More pics of Gisele after the jump.

(Read the article)

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Happy Birthday to everyone celebrating today, July 20th, including:

1933 – Cormac McCarthy, author
1938 – Dame Diana Rigg, actress
1947 – Carlos Santana, musician
1957 – Donna Dixon, actress
1963 – Frank Whaley, actor
1964 – Chris Cornell, musician
1964 – Dean Winters, actor
1969 – Josh Holloway, actor
1969 – Vitamin C, singer
1971 – Sandra Oh, actress
1973 – Omar Epps, actor
1974 – Simon Rex, actor
1975 – Judy Greer, actress
1978 – Charlie Korsmo, actor
1980 – Gisele Bundchen, model
1988 – Julianne Hough, dancer

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Sparkling down the red carpet, Gisele Bunchen adds her glittery presence to the 2011 ‘TV Land Presents: AFI Life Achievement Award Honoring Morgan Freeman held at Sony Studios in Los Angeles.

Bundchen wore a beautiful silvery gray gown from Oscar de la Renta with embroidery and beading that gave the dress some shine. A hot pink ribbon for a belt set off the color of the dress and was the perfect accent to the craftsmanship of the dress.

The 30 year-old model was among the many stars who were on hand to honor the screen legend and celebrate his incredible career.

Gisele has a lot to celebrate for herself as well. She is on target to become the first model to rake in $1 billion with property, endorsement deals, licensing and her ownership in companies. That’s pretty amazing.

Photos of Gisele are under.  (Read the article)

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Emmanuelle Art takes over as editor-in-chief of French Vogue from Carine Roitfeld starting with the April 2011 issue and kicks off her first cover with Gisele Bundchen.

Photographed in the green hills of St. Barts by Inez van Lamsweerde and Vinoodh Matadin and wearing a sheer white Dolce & Gabbana dress, Alt’s vision is a classic look for springtime.

The cover is soft, beautiful and safe for her first at bat as editor.

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Gisele Bundchen has decided to enlighten the world to sunscreen “poison.”

The supermodel who seems to spend more time talking nonsense lately, is now crying out about the dangers of chemicals in sunscreen and refuses to use them. Bundchen said:

‘I cannot put this poison on my skin,’ the 30-year-old said. ‘I do not use anything synthetic.’

Bundchen claims to only be outdoors before 8am when the sun’s rays aren’t as damaging and somehow maintains her perfect glow (spray tan, perhaps Gis? Is it organic?)

Dermatologists and scientists disagree with the model.

Dolival Loao, head of dermatology at Brazil’s National Cancer Institute, said: ‘Sunscreen prevents damage to the skin and is of fundamental importance for the prevention of cancer.’

He added: ‘This is not any poison, when a public person makes a statement like this, it creates confusion.’

The former Victoria’s Secret model made the comments while promoting her own line of organic skincare Seeja. Ironically the line does not sell sunscreen – organic or otherwise – according to the product listing on the website and offers no alternative protection for the rest of us peasants who have to be outdoors after 8am.

Bundchen really needs to educate herself before making these outrageous pronouncements. The “worldwide law” for breastfeeding was utter nonsense and now this.

I don’t have a problem with the fact that she is clearly someone who wants to promote a “green” lifestyle but to assume that everyone else can, should or will is ridiculous.

Not outdoors past 8am? I hope every photographer clocks the time she’s outside. I guess she won’t ever take her son Benjamin to the beach in the afternoon? Hope her husband Tom Brady doesn’t have a game outside after 8am. The National Football League should be alerted – game times must be changed!

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Gisele Bundchen is featured in the February 2011 issue of Vogue China.    Her vaguely androgynous photo spread, “Boyish Allure,” was styled by Nicoletta Santoro.  But what’s with her cover photo?  Who decided to dress up Mrs. Tom Brady as a schoolgirl?  Considering we’ve already pretty much seen everything there is to see of Gisele, this cover just seems sort of silly.

GISELE BUNDCHEN GOES NEARLY NUDE FOR MUSE

Photo Source:  Fashion Mag

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Gisele Bundchen and her know-it-all mouth are really starting to get irritating.  Mrs. Tom Birth-Didn’t-Hurt Toilet-Training-My-Baby-At-Six-Months Brady had a baby, so she’s now the expert on all things childrearing, right?   Her latest opinions, on breastfeeding, are sure to piss off many, many moms. Gisele said:

Some people here think they don’t have to breastfeed, and I think, “Are you going to give chemical food to your child, when they are so little?” There should be a worldwide law, in my opinion, that mothers should breastfeed their babies for six months.

Now I’d love to see her try to enforce this law.  But seriously.  I am a huge champion of breastfeeding, and I think women should give it a try unless there’s a medical reason not to – if they don’t like it or it doesn’t work out, then by all means, stop.  But above all, it’s a CHOICE, and you can’t MAKE anyone do it.  And moms already have enough pressure on us that makes us feel bad, inadequate and guilty without loudmouths like Gisele telling us what we should and shouldn’t do.   Please, just shut up already.

[ Images by WENN.com ]

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Gisele Bundchen is MUSE Magazine’s Summer 2010 cover girl.  She looks gorgeous, as always, in the slightly retro themed cover shoot. The headline reads “Keep The Dream Alive,” and I wonder what dream that might be.  The one in which Gisele had no pain during childbirth?  Or the one in which she taught her six month old how to use the toilet?

GISELE BUNDCHEN NEEDS TO SLOW DOWN

See more of Gisele’s MUSE photoshoot after the jump. (Read the article)

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